Marketing & Communications Executive JD

Lagos, Nigeria

Role Overview

The Marketing & Communications Executive will support the planning and execution of marketing campaigns, brand communications, and digital engagement initiatives. The role requires a professional who can combine strategic thinking with hands-on execution, ensuring consistent messaging across all marketing and communication channels.

Job Responsibilities

Marketing Strategy & Campaign Execution

· Support the development and execution of integrated marketing campaigns across digital and offline channels.

· Assist in planning product or service launches and promotional campaigns.

· Monitor campaign performance and provide insights for optimization.

Content & Brand Communications

· Develop compelling content for websites, newsletters, social media platforms, and marketing materials.

· Ensure consistent brand messaging across all communication channels.

· Coordinate the development of marketing collateral including presentations, brochures, and promotional materials.

Digital Marketing

· Manage and update company social media platforms and digital communication channels.

· Assist in executing digital marketing campaigns including email marketing and social media promotions.

· Track engagement metrics and prepare performance reports.

Public Relations & Stakeholder Engagement

· Support media relations, press releases, and corporate announcements.

· Assist in managing external communications with partners, clients, and stakeholders.

· Coordinate communication activities for events, campaigns, and partnerships.

Market Research & Insights

· Conduct market research and competitor analysis to identify emerging trends and opportunities.

· Gather customer insights to support marketing and product positioning strategies.

Events & Brand Visibility

· Support the planning and execution of corporate events, activations, and promotional activities.

· Ensure brand presence and visibility at industry events and engagements.

Key Performance Indicators

· Campaign engagement and reach

· Growth in brand visibility and audience engagement

· Digital marketing performance metrics

· Timely execution of marketing initiatives

· Quality and consistency of brand communication

Qualifications

Education: Bachelor’s degree in:

· Marketing

· Communications

· Business Administration

· Public Relations

· Or a related field.

Experience

· 3–5 years of experience in Marketing, Communications, or Brand Management.

· Experience supporting digital marketing campaigns and content development.

· Experience working with social media management and analytics tools is an advantage.

Skills & Competencies

· Strong written and verbal communication skills

· Content development and storytelling ability

· Digital marketing and social media management

· Analytical and reporting skills

· Creativity and attention to detail

· Project coordination and time management

· Ability to work collaboratively across teams

Preferred Skills

· Familiarity with marketing tools such as Google Analytics, CRM systems, or social media scheduling tools

· Basic knowledge of design tools such as Canva or Adobe Creative Suite

· Understanding of brand strategy and customer engagement

Working Hours

· Minimum 40 hours per week

· Regular working hours (8AM- 5PM) on business days - More hours may be required depending on business demands

Benefits

· Competitive salary commensurate with experience

· 20 days Annual leave

· Health Insurance

· Company sponsored professional trainings

· Paid industry events and conferences and professional memberships

· Opportunity to grow and advance within a rapidly expanding environment

· Collaborative team culture with a focus on creativity and innovation Application Link: Marketing/Communication Executive – Fill out form

Role Overview

The Marketing & Communications Executive will support the planning and execution of marketing campaigns, brand communications, and digital engagement initiatives. The role requires a professional who can combine strategic thinking with hands-on execution, ensuring consistent messaging across all marketing and communication channels.

Job Responsibilities

Marketing Strategy & Campaign Execution

· Support the development and execution of integrated marketing campaigns across digital and offline channels.

· Assist in planning product or service launches and promotional campaigns.

· Monitor campaign performance and provide insights for optimization.

Content & Brand Communications

· Develop compelling content for websites, newsletters, social media platforms, and marketing materials.

· Ensure consistent brand messaging across all communication channels.

· Coordinate the development of marketing collateral including presentations, brochures, and promotional materials.

Digital Marketing

· Manage and update company social media platforms and digital communication channels.

· Assist in executing digital marketing campaigns including email marketing and social media promotions.

· Track engagement metrics and prepare performance reports.

Public Relations & Stakeholder Engagement

· Support media relations, press releases, and corporate announcements.

· Assist in managing external communications with partners, clients, and stakeholders.

· Coordinate communication activities for events, campaigns, and partnerships.

Market Research & Insights

· Conduct market research and competitor analysis to identify emerging trends and opportunities.

· Gather customer insights to support marketing and product positioning strategies.

Events & Brand Visibility

· Support the planning and execution of corporate events, activations, and promotional activities.

· Ensure brand presence and visibility at industry events and engagements.

Key Performance Indicators

· Campaign engagement and reach

· Growth in brand visibility and audience engagement

· Digital marketing performance metrics

· Timely execution of marketing initiatives

· Quality and consistency of brand communication

Qualifications

Education: Bachelor’s degree in:

· Marketing

· Communications

· Business Administration

· Public Relations

· Or a related field.

Experience

· 3–5 years of experience in Marketing, Communications, or Brand Management.

· Experience supporting digital marketing campaigns and content development.

· Experience working with social media management and analytics tools is an advantage.

Skills & Competencies

· Strong written and verbal communication skills

· Content development and storytelling ability

· Digital marketing and social media management

· Analytical and reporting skills

· Creativity and attention to detail

· Project coordination and time management

· Ability to work collaboratively across teams

Preferred Skills

· Familiarity with marketing tools such as Google Analytics, CRM systems, or social media scheduling tools

· Basic knowledge of design tools such as Canva or Adobe Creative Suite

· Understanding of brand strategy and customer engagement

Working Hours

· Minimum 40 hours per week

· Regular working hours (8AM- 5PM) on business days - More hours may be required depending on business demands

Benefits

· Competitive salary commensurate with experience

· 20 days Annual leave

· Health Insurance

· Company sponsored professional trainings

· Paid industry events and conferences and professional memberships

· Opportunity to grow and advance within a rapidly expanding environment

· Collaborative team culture with a focus on creativity and innovation Application Link: Marketing/Communication Executive – Fill out form