Product Discovery as a key to solving problems

User behaviours evolve, so do technologies, and markets. Discovery helps to validate that solution is fit for the problem and the user.

Are you building products or solving problems?

Building products and solving problems should ideally mean the same thing, right? Well, not always

#WhatIorderedvswhatIgot– The Product Manager Job Function

Need help hiring great product managers? Here is a cheat sheet to help you in 5 steps!

Market Research in Product Management

Accurate market research can be a definitive differentiator between products in terms of market reception and overall success of the products.

It’s one month to elections, is your product fortified against disruptions?

7 change buffers that you can put in place to help you ‘react’ faster to sudden market disruptions.

Embedded Finance – The answer to a cashless Nigeria?

How to leverage embedded finance to influence user behaviour and build a successful cashless Nigeria by increasing financial inclusion.

How to use competitive analysis to build successful products

How to use competitive analysis to define product strategy and build successful products.

Research in Product Management – Competition Research

How to use competitive analysis to understand your competitive landscape, define competitive advantage and build successful products.

Choosing the right product manager for your product

Hiring a product manager can be like buying a book. You’ve read the reviews, the synopsis, maybe even the first chapter. Yet, no matter how much pre-purchase research you do, you can’t read the entire book before making that purchase.

Of Pivoting in the Face of Reality

Every time it seemed like Ope was failing to achieve his goal, he went back to the drawing board, pivoted, changed strategies and did whatever was required to succeed while staying true to his goal.

Managing engineering teams as a non-technical founder/PM

A common question with PMs is if they need a coding background to be successful. As a non-tech PM/founder myself, I’ve learned some ways to ensure successful product delivery as a non-technical lead.

How to avoid a ten-million-dollar mistake most entrepreneurs make right out the door

It's easy to get carried away when scoping a product. You're thinking of all the possibilities and sometimes get stuck midway. Adopting agile approaches solve process issues but not soft issues like product owners’ ability to detach. AFEX's product jour